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DTSTART:20260325T210000Z
DTEND:20260325T223000Z
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SUMMARY:Mastering the Marketing Puzzle
DESCRIPTION:Build a Marketing System That Actually Works\n\nNetworking Event\n\nIf you've ever thought\, "I've tried everything in advertising and nothing works\," you're not alone and you don't have to stay stuck.\n\nJoin Gwen Allen\, Senior Marketing Consultant with Nelson Multi-Media\, for Mastering the Marketing Puzzle\, an educational and networking-based session designed for business owners who want clarity\, consistency\, and real results from their marketing.\n\nMarketing isn't a collection of random tactics it's a system\, much like a puzzle. Every piece has a role\, and real growth happens when those pieces work together.\n\nIn today's world\, consumers are exposed to more than 10\,000 advertisements every day. The brands that win are the ones with a clear\, aligned strategy that cuts through the clutter with a consistent and memorable message.\n\nDuring this session\, you will network with the other attendees and learn how each marketing channel fits into the bigger picture:\n\n\n	\n	Radio builds mass awareness\, reach\, and repetition creating trust and top-of-mind awareness (92% of Americans listen at least 3x per week   Nielsen Ratings 2025)\n	\n	\n	Digital advertising captures active shoppers and reinforces your message (90% of Americans use the internet   Sprinklr)\n	\n	\n	Social media builds personality and engagement (74% of Americans are active social media users   Sprinklr)\n	\n	\n	Website & online presence convert interest into action\n	\n	\n	In-store experience\, promotions\, and customer service fulfill the brand promise and build loyalty\n	\n\n\nIndividually\, each channel can help\, but when messaging\, tone\, and timing are aligned across all platforms\, your brand becomes clearer\, stronger\, and more memorable.\n\nBy the end of this event\, business owners will walk away with a practical framework for making smarter marketing decisions and building a strategy that delivers lasting results.\n\n\n\nAbout the Speaker: Gwen Allen\, Senior Marketing Consultant with Nelson Multi-Media\n\n\n\n\n\n\n\n \nAurora Alliance Event Registration Refund Policy\n\nRegistrants are eligible for a full refund if their written request is received at least 14 calendar days prior to the scheduled event date. For more information on the guidelines\, click here.
X-ALT-DESC;FMTTYPE=text/html:<h3 data-end="271" data-start="233"><span style="font-size:18px\;"><span style="font-family:arial\;"><strong data-end="320" data-start="272">Build a Marketing System That Actually Works</strong></span></span></h3>\n\n<p><span style="font-size:16px\;"><span style="font-family:arial\;"><strong data-end="320" data-start="272">Networking Event</strong></span></span></p>\n\n<p data-end="458" data-start="322">If you&rsquo\;ve ever thought\, <em data-end="405" data-start="346">&ldquo\;I&rsquo\;ve tried everything in advertising and nothing works\,&rdquo\;</em> you&rsquo\;re not alone&mdash\;and you don&rsquo\;t have to stay stuck.</p>\n\n<p data-end="695" data-start="460">Join <strong data-end="532" data-start="465">Gwen Allen\, Senior Marketing Consultant with Nelson Multi-Media</strong>\, for <strong data-end="572" data-start="538">Mastering the Marketing Puzzle</strong>\, an educational and networking-based session designed for business owners who want clarity\, consistency\, and real results from their marketing.</p>\n\n<p data-end="865" data-start="697">Marketing isn&rsquo\;t a collection of random tactics&mdash\;it&rsquo\;s a <strong data-end="763" data-start="753">system</strong>\, much like a puzzle. Every piece has a role\, and real growth happens when those pieces work together.</p>\n\n<p data-end="1090" data-start="867">In today&rsquo\;s world\, consumers are exposed to <strong data-end="950" data-start="910">more than 10\,000 advertisements every day</strong>. The brands that win are the ones with a <strong data-end="1019" data-start="992">clear\, aligned strategy</strong> that cuts through the clutter with a consistent and memorable message.</p>\n\n<p data-end="1182" data-start="1092">During this session\, you will network with the other attendees and learn how each marketing channel fits into the bigger picture:</p>\n\n<ul data-end="1785" data-start="1184">\n	<li data-end="1361" data-start="1184">\n	<p data-end="1361" data-start="1186"><strong data-end="1195" data-start="1186">Radio</strong> builds mass awareness\, reach\, and repetition&mdash\;creating trust and top-of-mind awareness&nbsp\;<em data-end="1359" data-start="1288">(92% of Americans listen at least 3x per week &ndash\; Nielsen Ratings 2025)</em></p>\n	</li>\n	<li data-end="1495" data-start="1362">\n	<p data-end="1495" data-start="1364"><strong data-end="1387" data-start="1364">Digital advertising</strong> captures active shoppers and reinforces your message&nbsp\;<em data-end="1493" data-start="1445">(90% of Americans use the internet &ndash\; Sprinklr)</em></p>\n	</li>\n	<li data-end="1616" data-start="1496">\n	<p data-end="1616" data-start="1498"><strong data-end="1514" data-start="1498">Social media</strong> builds personality and engagement&nbsp\;<em data-end="1614" data-start="1553">(74% of Americans are active social media users &ndash\; Sprinklr)</em></p>\n	</li>\n	<li data-end="1679" data-start="1617">\n	<p data-end="1679" data-start="1619"><strong data-end="1648" data-start="1619">Website &amp\; online presence</strong> convert interest into action</p>\n	</li>\n	<li data-end="1785" data-start="1680">\n	<p data-end="1785" data-start="1682"><strong data-end="1739" data-start="1682">In-store experience\, promotions\, and customer service</strong> fulfill the brand promise and build loyalty</p>\n	</li>\n</ul>\n\n<p data-end="1957" data-start="1787">Individually\, each channel can help\, but <strong data-end="1898" data-start="1829">when messaging\, tone\, and timing are aligned across all platforms</strong>\, your brand becomes clearer\, stronger\, and more memorable.</p>\n\n<p data-end="2140" data-start="1959">By the end of this event\, business owners will walk away with a <strong data-end="2046" data-start="2023">practical framework</strong> for making smarter marketing decisions and building a strategy that delivers lasting results.<br />\n<br />\n<strong>About the Speaker: Gwen Allen\,&nbsp\;</strong><strong data-end="532" data-start="465">Senior Marketing Consultant with Nelson Multi-Media</strong></p>\n\n<h3 data-end="271" data-start="233"><strong data-end="271" data-start="237"><img alt="" height="319" src="https://chambermaster.blob.core.windows.net/userfiles/UserFiles/chambers/20/Image/Aurora_Alliance/gwenheadshotrevised.jpg" style="width: 300px\; float: left\; height: 319px\;" width="300" /></strong></h3>\n\n<div><br />\n<img alt="" height="125" src="https://chambermaster.blob.core.windows.net/userfiles/UserFiles/chambers/20/Image/Aurora_Alliance/476c4fd2-1b43-4421-b79f-e3bf3c9ff985.jpg" style="width: 500px\; height: 125px\;" width="500" /><br />\n&nbsp\;\n<hr /><span style="box-sizing: border-box\; color: rgb(68\, 68\, 68)\; font-size: 16px\; font-family: arial\;"><span data-teams="true" style="box-sizing: border-box\;"><span style="box-sizing: border-box\; color: rgb(0\, 0\, 0)\;"><span style="box-sizing: border-box\; font-weight: bolder\;">Aurora Alliance Event Registration Refund Policy</span></span></span></span><br style="box-sizing: border-box\; color: rgb(68\, 68\, 68)\; font-family: montserrat\, sans-serif\; font-size: 16px\;" />\n<span style="box-sizing: border-box\; font-family: montserrat\, sans-serif\; font-size: 16px\; color: rgb(0\, 0\, 0)\;"><span class="a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none" style="box-sizing: border-box\; caret-color: rgb(10\, 50\, 80)\; --Ys-XuQ: none\; font-kerning: normal\;">Registrants are eligible for a full refund if their written request is received at least 14 calendar days prior to the scheduled event date. For more information on the guidelines\,&nbsp\;<a href="https://chambermaster.blob.core.windows.net/userfiles/UserFiles/chambers/20/File/Aurora-Regional-Economic-Alliance-Event-Refund-Policy-Guidelines-for-Event-Registration-Refunds-Purpose-The-Aurora-Regional-Economic-Alliance-(the-Aurora-Alliance)-is-committed-to-providing-a-tr.pdf" style="box-sizing: border-box\; background: transparent\; text-decoration-line: none\; color: rgb(34\, 72\, 132)\; overflow-wrap: break-word\; transition: 0.2s !important\;">click here</a>.</span></span></div>\n
LOCATION:Aurora Alliance Office
UID:e.20.33300
SEQUENCE:3
DTSTAMP:20260622T183010Z
URL:https://business.aurorachamber.com/events/details/mastering-the-marketing-puzzle-33300
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